Use your own research and the LEGO case text to address (in under 300 words) the following questions with high precision:
Identify an Important Problem you observe at LEGO. Identify options, the best path forward, and an action plan. (See Case Analysis Recipe)
Describe where in the Lifecycle LEGO is today and characterize the past transition points between phases, as well as the future transitions you expect.
Among the 4 Types of Innovation, which one did LEGO fall into? Defend your position.
You’ll need to make it simple and cut unnecessary words while answering the questions thoughtfully. Let me know if you have any questions or need additional information.
Notes: 1. Lifecycle phases: Introduction -> Growth -> Maturity -> Decline. 2. 4 types of innovation: disruptive, radical, architectural, incremental.
