How should 66° North evaluate fit with the US market? If 66° North pursued entry into the US market, how should they do it? What other countries might be a good fit for 66° North? Would you recommend pursuing market entry into other countries instead of the U.S.?
Assignment Question Worth 13% of final grade Descriiption: This assignment requires students to analyze a case related to the technological changes introduced by businesses. Required Materials Wilcox, R. T. & Yemen, G. (2021). 66° North: Made for Life. Harvard Business School Publishing. Instructions Review readings from unit 8. Thoroughly read the case. It is recommended … Read more