Salespeople are also called sales representatives. In your initial response, address the following prompts:
Define the term representative.
Whom does the salesperson represent?
Why is it important to recognize the different groups that salespeople represent?
How does this recognition of who is represented influence sales management?
Initial/Original Post
Please post what you view as the appropriate responses to the above prompts. Your initial post should be 250 words. Please provide response with a clear, well-formulated thesis; sentence structure, grammar, punctuation, and spelling count. Support ALL posts with appropriate rationale and citations from readings; document sources using APA format.
After, please provide responses to the following two prompts.
Responses to at least two classmates’ postings should be approximately 50 words and should be thoughtful, substantial, polite and more extensive than a simple “well done” phrase or “I agree.” Consider points of agreement, disagreement, assumptions, and value judgments. You will be able to respond to others after you submit your initial post.
1) The term representative is defined as a person who is chosen to act and speak on behalf of a wider group. In the marketing industry, the representative is an individual chosen by a company to represent a company when interacting with customers, partners, and the public. Besides, the salesperson does not just represent a product but rather represents the people who are responsible for making the product, shipping it, billing the customer, and so forth. The salesperson makes promises to the customer that these other people must keep. Furthermore, the salesperson represents the customer, making the customer’s wishes known to management, and they also represent themselves and have a responsibility to make sure that they are treated appropriately by customers and their own company. It can be said that salespeople play a significant role in the success of a company as they interact directly with the customers. From that, we can see it is significant to get a deep understanding of different types of the salesperson in the company to formulate the sales strategies. The reason that this is important is that the company usually has various segments of products or services, and therefore lots of types of salespeople are created. Hence, recognizing the different groups that salespeople represent can help the organization respond to the issue quickly. Secondly, by understanding the distinct group of salespeople, the sales strategy department can easily get a accurate information or data to develop practical advertising programs. As a result, they can find novel approaches to tackle customer issues and collect crucial market information. (about 50 – 60 words response)
2) The term representative is a person or a thing that represents someone else or others. Since we are talking about sales representatives, they sells products or provide services for a certain company and represent them as part of the brand. They have to manage relationships with different customers so they could be fullfilling the job they are represented to do for the company. I think it’s important to recognize which groups you are representing because you are going to work with many different people and companies. You could work with someone 1 on 1 if you are providing a service to them or selling them a product. You could also be working with a company, maybe collaborating and trying to sell a service or product to them. It’s important that they recognize the type of people they are representing to make sure they are getting their job done. It influences them in a way that makes them realize what they have to do for the client they are working with. It also helps the sales representatives meet the demands for the salespeople. (about 50-60 words response)
