You are designing a new food delivery service that will use drones to get the product to customers faster. Think about who your target market would be? If drones are delivering the product you may have some limitations as to who you can deliver to so make sure you don’t say that everyone is your target market. Pick a specific demographic group, using 3 demographics to identify them, and talk about how you would market to them. Will you reach them on social media, television, etc?
When choosing your target market you may segment them by income, age, gender, urban/suburban, etc. Be very specific in the group that you want to go after and why you chose them. Remember that how you market will depend on who it is that you choose for your customer base.
On your cover page, include your name, and date. The final product will be a paper that is 2 pages double-spaced, with 2-3 references, APA formatted. Cover and references pages do not count as actual pages.
