This paper should discuss the brand you are writing the marketing plan for. Explain why they need a new plan, and discuss some preliminary marketing strategies.
Topic:
Yeezy Brand
Paper should include the following:
Brief background
Rationale
Why does this company need a new plan?
Are you entering a new market?
Are you proposing a new offering?
Does their current plan just need to be revamped?
Include the rationale for the new plan.
Strategy
Who is the intended market?
Where will you access the necessary information for your final marketing plan?
