What does it take for an idea/video to propagate through a social network?

Words: 136
Pages: 1
Subject: Do My assignment

Case 1: United Breaks Guitars
Please read the case and discuss the following questions:
Why was the video seen by so many people so quickly?
What does it take for an idea/video to propagate through a social network?
How could the airline detect the viral ability of the video early ?
This is individual work. Limit your discussion to one page.

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