Costco :
Several example business case studies have been provided via
your McGraw Hill Connect portal. Select a business from among the cases
provided below. Through the case study and additional research of articles and
public company documents, develop a paper about business level strategy.
Following Porter’s Five Force Model, your paper must address the following
questions:
·
What is (are) the main industry (industries) in
which the firm competes? How does the firm address Porter’s Five Forces?
·
Using S.W.O.T., identify the assets of the firm,
the capabilities of the firm, the core competencies of the firm and its
competitive advantage(s).
·
What business level strategy does the firm seem
to be pursuing in this industry? What corporate level strategies is the firm
pursuing? Why?
·
Have there been any major changes in its
strategy recently? Why?
·
How does the firm use the preceding information
to gain & sustain competitive advantage or address its competitive
disadvantage?
Be certain to provide a clear foundation of understanding
regarding strategy and Porter’s model. Use peer-review references other than
the textbook.
Papers should be a minimum of 10 complete pages (not part of
a page) to a maximum of 15 pages. In
addition, the paper should have a separate cover page and a separate reference
page. You should include a minimum of three – five academic references. The
paper must conform to APA style (Papers not properly citing sources will result
in a full letter grade reduction).
Please use 12-point type (either Arial or Times Roman type face), one-inch
margins, double spaced, with a five-space indent for each paragraph. Spelling,
grammar and punctuation count.
