Fake
News
Marketing campaign. Analysis of attitudes and persuasion dynamics
Analysis of an experiment in social Psychology (The wave, the experiment, etc..)
Structure:
Introduction
Theoretical aspect of the topic that you choose: The process and purpose of the fake news.
Aim of the campaign, Aim of the experiment. Theories that support the idea and hypothesis.
Methodology
How the Fake news/Marketing campaign/Experiment is designed. Scope population, variables
and results.
Results
In the case of the Fake news and marketing campaign, you can predict the results over the
audience. In the case of the experiment, you can explain what the authors found.
Discussion
In this section you can compare the results with the aim of the designer or researcher. ¿Do
they confirm their Hypothesis or main purpose?
In this section a final critical discussion is more than welcome. Every innovative idea or a taken
idea should either have a support and disagreement confirmed by your structured point of
view.