1.Was it a good idea for Joanna to have agreed to form the partnership with family and friends, or should she have looked for other partners where the relationship would have been only a professional one?
2. Provide an assessment of the leadership role Joanna has to assume in the situation of the new venture (Upside Down).
3. What could Joanna have done to ensure that the partnership was successful? (Could she have handled things differently, if so how?)