1. You are required to use the given data to meet the following requirements and answer each of the
Assignment-2 sections:
a. Choose one brand Uniqlo or GUCCI
b. Using Excel functions predict the next season sales values for all the styles. Refer the
table below for the next season time period:
Brand Next Season
Uniqlo SS 23/24 (Sept 2022 to Feb 2023)
GUCCI AW 23/24 (Mar 2023 to Aug 2023)
c. From the predicted sales values, Identify the style/s that is expected to generate
highest/lowest revenue in the next season
d. Based on your analysis, Identify the style/s that could be dropped from the
collection for the next
season
e. Using Excel formulas and functions create the Report sheet (500 words) as shown in
the cover sheet of the Data file.
2. You are required to write a report to explain the data analysis process and summarise your
findings. Use the following structure for the report.
Suggested Layout for the Excel Written Report
1 Cover page (Assessment title + brand name + student name)
2 Introduction for the Report and the Brand, including the purpose of the
report
3
Analysis Process Briefly explain the analysis approach by including the functions and
or the formulas used. Your explanation is to give reasoning for the selection of the
formulas.
4
Findings List the styles that you expect to perform well in the next season. List the
styles that you wish to drop from the collection. Provide reasoning.
5
Conclusion
6
References if any
STEP 1: TREND BOARD (40%)
Outcome: To design a Trend Board and submit as a PDF
•
Brand: Using your chosen brand, either Gucci or Uniqlo (choose one), you are required to
design a trend board which could be used as an inspiration for a range plan development. You are to develop your trend board using Creative Digital Application software (Adobe Photoshop,
Illustrator and InDesign).
• Season: Using your research findings outline a current or future trend for either SS 23/24 OR
AW23/24 on your trend board.
• Using research, conducted into fashion media & industry forecasts; the digital trend board
should be focused on the communication of the identified fashion trend you have selected.
• The Trend Board should be primarily visual, although, minor information & key notes
necessary to augment understanding of the trend should be integrated within the trend board
design.
• All research references should be referenced in Harvard referencing style and in-text
references presented on your Trend board. (reference to images on the board could either be
numbers, figure numbers or intext citations)
PROCESS:
Step 1. Conduct research for the design and content of trend boards
a) Browse Trend websites through RMIT library website and other relevant online trend
forecasting sites. https://rmit.libguides.com/fashiontextiles
b) Examine and identify future trends which could be used as an inspiration for future range plan
development.
c) Decide on the brand you will work on – either Uniqlo (SS 23/24) OR Gucci (AW 23/24)
d) Decide on one category from within the brand – Outerwear/ Tops/ Bottoms/ Dress/Sleepwear/
Swimwear.
e) Using library, online and classroom resources, consider how your trend board should look –
think about the principles of layout design and how you could use the design elements to
create balance and visual hierarchy in your layout. This is visual communication, so think about
how you could effectively
communicate the identified trend through your visual layout. Also
think about the Brand and how that brand uses visual communication.
f) The size of the trend board needs to be print ready A3, landscape format.
Step 2. Develop the materials necessary for the trend board
a) Focus on creating/ editing and gathering images for the trend board. Study the enterprise and
market to collate visual information
b) Research on images to showcase the design direction for your chosen category and season- the
images can also include sub-categories within your category. The images should focus on the
identified trend/ theme and should represent that.
c) Research and collate colour direction for the chosen trend, season, and category. The trend
board should include a range of colour swatches with pantone colour reference codes.
d) Research what patterns or materials might be in trend for your chosen season and category.
The trend board needs to include at least 3 inspiration images for pattern direction or material
swatches.
e) Research what type of garment silhouettes would be in trend for the chosen brand, season and
category and sub-category and source CAD flats that reflect that. Include at least 3 CAD flats.
You do not need to manipulate these; they can be sourced flats.
f) Remember you will need to reference each image on the trend board – so keep note of source
and references details.
g) Key words and minor information need to be integrated within the trend board
Step 3. Construct your trend board using appropriate software
a) Use the images created, edited, and collated in Step 2 to populate your trend board layout
designed
in Step 1 (use InDesign or Illustrator or Photoshop for layout composition).
b) The Trend board needs to include a heading which clearly states the trend/ theme, brand,
season, and category.
c) Key words describing images/ illustrations and minor information need to be integrated within
the trend board- to enable understanding of the choice of visual information.
d) Once again, think about effectively applying the principles of layout design and how you could
use the design elements to create balance and visual hierarchy in your layout. The goal is to
effectively communicate the identified trend through your visual layout.
e) Use appropriate software to edit your images and work on your layout – be creative and
innovative while editing sourced images and creating your layout.