Write speech text only, that is 4 – 5 mins regarding: As you read in Chapter 5: Audience Analysis, Aristotle, who is considered the father of rhetoric (public speaking) used the Greek term “Ethos” when considering the character of a speaker. Ethos (character) was essential to successful persuasion. Speakers were expected to be honest, knowledgeable, and rightly motivated. Today we use the term “credibility,” to refer to speakers who are believable and authentic whether they are presenting speeches to inform, persuade, or entertain. In order for you to develop speaker credibility, you must ask yourself: Have I put forth effort to learn who my audience is so I have something to offer them? Do I respect my audience as individual human beings? Do I respect them enough to serve their needs and interests? Is my topic relevant and appropriate for them? Is my approach honest and sensitive to their preexisting beliefs? Reviewing demographic and psychographic information (Lesson 5.1) can help you answer these questions. Ultimately, your audience needs to know they can trust your motivations, intentions, and knowledge. They must believe that you have no hidden motives, that you will not manipulate or trick them, and that you have their best interests at heart. So, let`s see how good we are at recognizing speaker Ethos (credibility). Here`s the assignment: you`ll want to choose one of the videos below and present a 4 – 5 minute informal speech discussing whether you believe the speaker has developed Ethos (or credibility) within the presentation. You`ll want to base your discussion on the principles of Competence, Character, Caring, and Charisma. After gathering your thoughts and making a few notes (on note cards), tell us what you`ve learned in a “low pressure” 4 to 5 minute informal “talk”. In other words, tell us what you`ve discovered about how the speaker developed ethos, specifically: 1. How did the speaker show that she/he was competent? 2. What did the speaker specifically do to project character? 3. How did the speaker specifically show that she/he cared about the audience? 4. What particular techniques did the speaker use to project charisma? Again, state your perspective and support your thoughts using the 4 Components of Ethos described above. Feel free also to add in “evidence” from this week`s e-text reading as well as brief portions of the video you chose. Here are the videos for this activity. Choose 1 to develop your informal speech: Either The Power in ‘I am` – Theodore Roosevelt Johnson TEDx Talks. (2013, November 8). The power in “I am”: Theodore R. Johnson at TEDxOrlando [Video]. YouTube. https://www.youtube.com/watch?v=KUzXkjiWb9Q Or The Art of Asking – Amanda Palmer TED. (2013, March 1). The art of asking | Amanda Palmer [Video]. YouTube. https://www.youtube.com/watch?v=xMj_P_6H69g Or The Muslim on the Airplane – Amal Kassir TEDx Talks. (2016, December 14). The Muslim on the airplane | Amal Kassir | TEDxMileHighWomen [Video]. YouTube. https://www.youtube.com/watch?v=UIAm1g_Vgn0 Or Asian Enough? – David Huynh Huynh. (2016, October 11). Asian enough? [Video]. YouTube. https://youtu.be/wc-Mzf3ztcs Again, choose just one of these videos for this assignment. We are also recording a speech video here not a written discussion.
