This is a research and analytical paper that has to be grounded in peer-reviewed scholarly sources. The paper focus on the thesis ‘how will virtual reality technology affect brand placement in video games’. The paper will discuss how brand placement works in video games before, compare brand placement in 2D, 3D and VR games and analyze how VR technology will change brand placement in video games. The paper should focus on 1 or 2 specific case studies to analyze.
