In this assignment, you have been brought in to assess whether Nucor should be the first adopter of a new technology. This requires a $340 million investment in a commercially unproven technology. If successful, Nucor can expBackground Analysis (20 points)
Industry: Of the three groups of steelmakers, what are some of the differences between integrated steelmakers and minimill steelmakers?
Nucor: What are some of the core competencies of Nucor? One way to think about this is to consider what its most distinguishing value chain (i.e., primary and support) activities are that have been difficult for others to imitate.