QuilaCola QC IS THE BRAND NAME It’s a tequila base cacao flavor. It’s not a cocktile. a. Product range – What is our total, core and auxiliary product? What are the product ingredients? What are the product features? How is the product used? What are the benefits of our Product? How much we buy/produce? Where do we buy/produce? How do we package and label our product? b. Product Price –What is our cost? What is our pricing objective? How much do we charge? c. Distribution – Where do we start or enter the market? How and where we move the product? What is our delivery time? What is our delivery cost? d. Profitability/volume/image – Why we market? How much profit/loss/volume?