evolution and impact of advertising on consumer behavior.

Words: 260
Pages: 1
Subject: Uncategorized

1. INTRODUCTION – introductory paragraph on the title itself (in which u explain the title in 500words), background (discuss the area of research), secondary data sources(interviews, reports to validate the research problem), timeline, chronology, evolution – (2500 words) 2. Significance of the research/rationale of the study in (750 words) 3. Review of literature ROL- find the research gaps from this and write (100-500 words) 4. Seminal works in your area of research, most recent(across the world), Indian(near to our location) 5. RESEARCH GAP should have gaps in regards to what has nt been done, where work needs to be done. talk about METHODOLOGIES, discuss which one are use…discuss abt the same towards the end of the Research Gap 6. Objectives: Fundamental questions and what are we trying to find out. Start with one or two research questions and then explain objectives … state and explain each objective (50 words) 7. Hypothesis: Trends we see related to our topic. Assumptive statement rooted in literature. null and alternative hypothesis 8. Research methodology: Research design. Research method. Conceptual framework. Data collection tools and how you collected data. Why used a particular data collection tool? Data sources. Sampling table (1000 words).

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