The Pear Corporation currently sells consumer-based PCs/laptops and software services but will be switching in December 2023 to only providing software services. This is a significant development as it means a different direction and vision for the company, impacting staff and morale.
As a member of the public relations department, you are to develop a communications strategy for this project (complete turnaround from old to new form of company to be in two years), advising management on what to say to the company in essay, paragraph form with headings.