M3D2: Measures versus concepts or visions Discussion: Becker et al identify a number of measures that organizations can use for metrics: Nominal, ordinal, interval, ratio. Consider the types of measures your organization uses: Describe the type of measure and how it is used. As a professional, do you find this to be a useful measure, or is there one that would better communicate organizational results? In your post make sure to refer to the readings. Textbook: Becker, Brian, et al, (2001). The Balanced Scorecard: Linking People, Strategy, and Performance. Harvard Business School Press, ISBN: 1-57851-136-4.