Why did Dick’s decide to leave eBay and take over its own e-commerce operations? 2. What is Dick’s omnichannel strategy?

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Case Study 4.8 “Dick’s Sporting Goods” at pages 245-248. Why did Dick’s decide to leave eBay and take over its own e-commerce operations? 2. What is Dick’s omnichannel strategy? 3. What are the three steps in Dick’s migration to its new website? 4. What are the primary benefits of Dick’s new system?

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