Assess the four management orientations (ethnocentric, polycentric, regiocentric, and geocentric) that a company can choose before being engaged in the global market.
This week, you will write a paper with two main areas of focus. In Part I, you will assess four management orientations, and in Part II, you will pick a specific fast-food restaurant and address various issues. Part I Assess the four management orientations (ethnocentric, polycentric, regiocentric, and geocentric) that a company can choose before … Read more