Define the ethnocentric, polycentric, and global pricing strategies

Words: 154
Pages: 1
Subject: Uncategorized

develop a product that does not exist in the country (it can be either a tangible product or new service) and determine the pricing strategy for short-term and long-term and distribution channels. The writing assignment should include the following:
Describe the product (what is it and how it works)
Determine the market and discuss why this market is chosen
Define the ethnocentric, polycentric, and global pricing strategies
Recommend the short-term and long-term pricing strategies for the product
Recommend the distribution channels

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