This document will form the literature review section of a research paper in the field of marketing and social sciences.Enclosed is a collection of relevant scientific research papers, with some studies marked as particularly essential to the topic.
Please prioritize these key studies in the literature review; additional sources may also be included if they add value.
When structuring the review, if possible, please organize it into sections aligned with the research focus (e.g., digital marketing, monetization strategies, in-app ads, freemium models, etc.).
The final part of the review should briefly mention the theories that will be elaborated on in a subsequent section of the paper.For context, an overview of the main research problem, along with relevant theories and sources, is included in the attached document (“Problem Area”).If you have any questions or need further clarification, please feel free to reach out.
