1) What are the potential benefits of Marks & Spencer’s Plan A? What do you like about this approach?
2) What are the potential challenges associated with Plan A? What do you think limits it?
3) Describe at least one other approach to sustainable business that works differently than Plan A.
4) For the AAIB case, how should the protagonist address the question: “How can we argue that this leads to long-term viability and sustainability for the shareholders of the bank?”