1. Identify Domestic and Global Environments (countries) that are in opposing cultural clusters (as identified in International business: theory and practice) identify which cluster(s) your two countries fit.
2. Identify the socio-cultural parts of each country as related to business for Cinemark. You will need to examine these with the aid of Geert Hofstede (see required readings).
3. Identify and discuss the various socio-cultural aspects of each country. Do they differ? How? What are the similarities?
4. How would these factors affect Cinemark’s business in your Domestic and Global Environments?
