Q1 The interviewer asks Dr. Yandle what his favorite social media accounts/persons/brands are to follow and why. Below, list your five favorite brand accounts or people you follow. Indicate which social media platform it is, and why you enjoy their page Q2 Do you agree with Dr. Yandle that social media is not for everyone(or every brand)? Please answer “Yes”, or “No”, then explain your answer, along with an example of an agency or company where social media is essential; OR one where social media might be unnecessary. Q3 Dr. Yandle mentions that there are “bigger picture things, bigger than us, that we should focus on” besides “getting clicks and clickbait headlines”. What do you think he meant by that statement? Q4 In answering the question, What do you wish you had known starting out?, Dr. Yandle responds by saying, “Control social, don’t let social control you”, and, “We have the power to build people up or tear people down”. With regard to content and posts you read and respond to, do you feel social media(makers) have the power, or us? Briefly explain.
