Since running your own small business so strongly symbolizes freedom, independence, and self-direction, you are to define and complete your own project for this class – on the facet of the SB/Entrep Body of Knowledge (BOK) that YOU are most curious about. The size and scope of the project is to be significant and appropriate. The degree of ambiguity of this project is intentional (so you can begin to experience the freedom, independence, and self-direction thing).
THE WALTERS APPROACH – An in-depth biography of an entrepreneur. A lot of great examples out there…I encourage you to write about an entrepreneur whose story you do not already know, like Ingvar Kamprad rather than one that is widely known like Walt Disney. [15+ pages, 8+ citations minimum for Wow level].
The entrepreneur chosen is Oprah Winfrey
