1. Make a customer journey map, then make a service design blueprint (SDBP) showing the painpoints of the customers and suggest solutions to each painpoint. Please make a framework for the SDBP.
2. How can we incorporate Net Promoter Score in our company and could you please suggest specific action plans to implement it.
3. Recommend a customer loyalty program like SM Advantage where customer gain points and redeem it in different stores or convert it to PAL mabuhay miles and use it to buy flight tickets in the Philippines.
4. Recommend ways how we can improve customer lifetime value.
5. Make a relationship scorecard (RSC) and suggest specific action plans how we can implement it in our company. Please make a framework for RSC.
6. Implement a CRM solution for our animal feed company. Create specific action plans and suggest ways how the company and our sales teams can execute the said CRM solution.
Finally, after finishing it all, kindly improve the executive summary of the Capstone Project.
