Assignment detail:
Design a personal brand development plan that explains how you going to achieve personal branding of your authentic leadership identity. Clearly identify what you should do to effectively communicate it and why. When developing your personal brand development plan, consider how you will evidence the authenticity of your personal brand, your personal brand statement and narrative, the insights gained from your reflection, and tools and technologies that will assist you to promote your digital footprint.
Notes:
Please see powerpoint lecture (2 files) to have an idea what material to use on the essay. I also attached my paper to give you an idea on my characters used in authentic leadership, please base on those personalites and elaborate on my personal branding development plan. Thank you.