In this assignment, you will select a brand of your own choice and explain the brand promotional strategy in the U.S. market. Then, find a foreign market where the brand will be introduced and determine the best global promotional strategy to launch the brand in the foreign country.
Develop a PowerPoint presentation to convince senior management whether your promotional strategy in the U.S. market will be effective in a foreign country.
Length: PowerPoint Presentation with 10-12 slides each including 150-200-word speaker notes
References: Include a minimum of 3 scholarly resources.
Develop a PowerPoint presentation to convince senior management whether your promotional strategy in the U.S. market will be effective in a foreign country.
Length: PowerPoint Presentation with 10-12 slides each including 150-200-word speaker notes
References: Include a minimum of 3 scholarly resources.
