Discussion Requirements
Discuss why and how certain people have the ability to influence and impact consumer behavior, and a firm’s decision on how to brand its own product(s).
Have we become so gullible and naive as a society?
For your own particular Final Project, who would be an ideal influencer to sign up for promoting and positioning your product/brand? Why?
(My brand is Royal Perfeclt Blend a tea company with sustainable packing, I will upload a little but more of information about the final project)
Discussion Instructions
Initial response: 200-250 words
Minimum of two (2) references required to answer #3, APA style required