As a company consultant, perform Part I of a Country Assessment Report for management to determine viability of entering a foreign market to compete and establish value
chain activities.As a company consultant, perform Part I of a Country Assessment Report for management to determine viability of entering a foreign market to compete and establish value
chain activities.
1. What are their current/actual internationalization strategies and goals? Which
Modes of Entry do they utilize and why? Have they been successful? Why?
Why not? This can be a general strategy for outside home country, the general
foreign region and/or specific to your foreign country (which is most ideal/relevant).
2. Who is their competition (identify both key global and domestic firms from the
chosen foreign country)? What challenges do they face with/from competition?
Explain how.
3. What value chain activities/operations are located domestically versus in foreign country/ies? Explain company strategy / components/rationale of value
chain activities located in foreign region or country.
