Research and critique marketing strategies as they relate to customer-focus articles from journal publications.

Words: 144
Pages: 1
Subject: Uncategorized

Research and critique marketing strategies as they relate to customer-focus articles from journal publications. Ensure the selected journal publication is ranked Q1, Q2, Q3, or Q4, known as the Quartile in Category in the Web of Science database or best quartile in the Scimago Journal & Country Rank. Write a 3-page synopsis and critique of the selected journal article. Provide a review of the article, managerial application, and extension of the work.

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