The company chosen is Zoom.
– Select a company that you have recently done an exchange with, that was impacted by the pandemic that made marketing changes to successfully respond to changes in the environment to maintain your business.
– Describe how the company’s industry marketing environment has changed due to the pandemic.
– Describe how this company responded to the changes in the marketing environment – provide three examples of marketing changes that were implemented due to the pandemic, that remain in place today.
