Please analyze and answer the following questions using the attached case study. Please show your calculation to support your answers.
1) What kind of sale’s demand is Toffee Inc. looking at? Is there any seasonality pattern in demand?
2) What are seasonal forecasting factors computed?
3) How can trend projection be used for quarterly forecasting in 2011?
4) Considering the demand pattern, which forecasting method best suited to the situation that the company is in?
Please use the following guidelines for your case submissions:
Each outline should contain the following components.
Deliverables:
1. Written report following the structure below. 2. Excel file with calculations
1a) Executive Summary/Case Synopsis – High level summary of the case and what needs to be analyzed. Minimum one page
b) Content – i.e. answer questions for each case.
c) Recommendations
d) Conclusion
e) References
2) APA 7th Edition format for the paper
3) Turnitin score of less than 5% is required
4)The paper must flow some logical flow. Use of headers are required.
5.) The paper should have minimum of 1,500 words
6.) A minimum 3 academic references and 6 non-academic references (minimum total 8)
