What is Amazon’s image, identify and brand?

Words: 136
Pages: 1
Subject: Uncategorized

What is Amazon’s image, identify and brand?
What is Amazon’s value proposition?
How did you formulate your company’s value proposition? What factor (s) did you consider when formulating your company’s value proposition?
What are some of the corporate intangible assests are creating the value proposition?
What are some of the Value Driver’s that are helping determine the value?

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