You may already know Simon Sinek’s work on the importance of “why.” Listen to his talk at the following link and write a reflection paper.
Some questions to get your thoughts going are the following:
Consider the Sineks statement that People dont buy WHAT you do; they buy WHY you do it. You may think that this does not always apply, especially when you buy things. “Buying” may mean both purchasing things and buying into someone’s idea or following someone’s philosophy. How do you think the Sineks ideas about starting with “why” relates to your identity and purpose as a leader?” Is knowing why you do what you do as a leader important?
