1. Discuss how changing demographics are changing markets in the U.S. and one other country (your choice).
– Some notes/sources to consider: The world is undergoing a major demographic upheaval with three key components: population growth, changes in fertility and mortality, and associated changes in population age structure. (source: IMF)
2. Discuss another major trend or force that might affect marketing in the future?
– This one can perhaps be about the integration of artificial intelligence in our daily lives in various forms/aspects.
