PERSUASIVE SPEECH PRESENTATION
SPEAKING TIME: 4-7 minutes
GENERAL PURPOSE: to persuade; reinforce, modify or change audience beliefs, attitudes,
opinions or behaviors
DESCRIPTION
You are exposed to persuasive messages everyday; your boss persuading you to reach
sales goals or quotas, local non-profit organizations persuading you to donate money to
a cause, politicians persuading you to vote and manufacturers persuading you to buy
their products. You sift through all the information you receive, selecting suggestions
which best fit your personal needs.
For this presentation consider your personal interests, the audience’s knowledge and
needs and select a topic which matters to you. It is difficult to influence others if you are
neutral to the subject yourself. Your presentation content must be supported with 3-5
research sources. Organize your speech using Monroe’s Motivated Sequence and
include specific reference to your research.
INSTRUCTIONS
1. Choose a persuasive presentation topic.
2. Conduct research.
3. Begin your working outline using Monroe’s Motivated Sequence
a. Five-step persuasive sequence
b. Select the most useful and motivating information from your research to
support your presentation purpose.
c. Include reference to your research sources.
4. Type your detailed complete-sentence outline, including bibliography.
5. Create a presentation outline.
