The company of my choice is Crocs, Inc (CROX). Below is the information and an outline to fill out. if you have any questions please feel free to write me. I will fill out the cover page don’t worry about that.
The purpose of this assignment is to analyze an annual Securities and Exchange Commission (SEC) report and perform research in order to evaluate the financial strength, efficiency, and effectiveness of an organization.
Find the companys 10-k in the Securities and Exchange Commission’s website (SEC.gov).
Read and analyze the “Management Discussions and Analysis of Financial Condition and Results of Operations” and “Financial Statements and Supplementary Data” sections of your selected company’s annual report (10k). Other sources of information include the companys website or news publications.
Based on the information in the companys financial statements, calculate one relevant ratio from each of the following four categories, providing a comparison (trend, cross-sectional, or industry comparative analysis):
Liquidity
Asset management
Financial leverage
Profitability
Refer to the “Company Financial Analysis Project Template.” Using your ratios and research, write a 750-1,000 word analysis, providing an assessment of the following items:
Include the companys challenges, strategies, growth plans, product changes, and mission statement alignment.
Discuss recent trends in the companys stock price.
Evaluate the overall financial strength of the company.
Based on your findings, provide an evaluation of the efficiency and effectiveness of the organization.
Include a minimum of three credible sources. One must be from the Wall Street Journal, and one must be the company’s 10-K.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
