Practice undertaking PESTLE, Porter’s Five Forces, and VRIN analysis of three case organisations. At the conclusion of these workshops, students will determine which of these case organisations represents their best work, and submit as follows for one of the case organisations: One PESTEL analysis of the general environment of the case organisation; and One Porter’s Five Forces analysis of the industry environment of the case organisation; and One VRIN resources and capabilities analysis of the internal environment of the case organisation Students will also be required to leverage this analysis in making a business-level strategy, corporate-level strategy, or strategic alliance strategy decision on behalf of the case organisation. They will provide further support for their decision by leveraging strategic theory taught in class. Details of the strategic choices associated with each case organisation will be outlined on BlackBoard and in class.
