Incremental or Discontinuous Innovation?

Words: 190
Pages: 1
Subject: Uncategorized

You work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. In response to a VUCA (volatile, uncertain, complex, and ambiguous) world, innovation has become a necessity for most organizations that want to compete in the marketplace. This includes automobile and truck manufacturers. The organization from the course scenario has decided to add IoT technology to its vehicles. While the organization is debating whether to utilize incremental or discontinuous innovation, you have been asked to create a presentation analyzing the dimensions of innovation for your team members. This presentation will help your team members understand the potential options for the organization and the possible technological trajectory (path).

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