In a 3 to 5-minute Power Point Video Presentation, using no less than 8 slides, address the following questions for the following competitors: Pottery Barn, Crate and Barrel, and Ethan Allen.
1.)Explore their competitive rivalry, competitive behavior, and competitive dynamics.
2.) What is their market commonality? What is resource similarity? In what way are these concepts the building blocks for a competitor analysis? Use a relevant business example within these three companies.
3.)How do awareness, motivation, and ability affect the company’s competitive behavior? Use a relevant business example within these three companies
4.)What factors affect the likelihood a firm will initiate a competitive response to a competitor’s action(s)? Use a relevant example of how these companies have responded competitively.
