Create a price analysis in which you do the following: Accurately analyze the pricing strategy of Red Bull in relation to the competition. Which pricing strategy does Red Bull use, and how does it compare to similar products in the product category? Which pricing strategy is being used to effectively create a competitive advantage? Provide an analysis of the price strategy and its effect on business success. Explain whether Red Bull’s pricing strategy maximizes profitability or market share? What recommendations can you make in terms of pricing decisions that may improve business success for the new coffee flavors? Accurately analyze the pricing system along with its characteristics and effect on the marketing mix. Describe how Red Bull’s pricing decisions on its new line of coffee-flavored drinks affect the other Ps in the marketing mix: place, promotion, and product. Analyze the pricing strategy’s impact on the economic success of the company. Describe the effect of the pricing strategy on the overall success of the company.
