Section 1: The principles of Conscious Capitalism are usually applied to a business, but to help us make optimal business decisions choices, you will apply them to the governments of the countries under consideration but first need to answer these questions;
What are the four principles of Conscious Capitalism? Describe each of the principles.
Should we view government as a business? What information does the research show on this topic? Present a balanced analysis covering the pros and cons of this approach. You will need to use at least three (3) scholarly sources to support your thoughts in Section 1.
In general, how would you use the principles of Conscious Capitalism to analyze the possible markets and their governments for launch and expansion goals?
Section 2: Research all of the markets that you can launch or expand into. The areas under consideration are North America (NORAM), Latin America (LATAM), Europe, the Middle East and Africa (Europe-MEA), and Asia Pacific (APAC)
Create a profile for each of these areas. Include the following information.
Economic data, i.e., population, Gross National Product (GDP)
Cultural data; i.e., Hofstede Cultural Dimensions
Current socio-political issues, i.e., recession, government flux or elections, which would impact your decisions
Which of the four principles of Conscious Capitalism are demonstrated by the government of the country?
Section 3: Recommendations for business launch and expansion. Using the results of this analysis and knowing the cultural profile your company leadership is already creating, make detailed recommendations for launch and expansion progression. This should include:
Include an in-depth description of your company, its products, and other relevant information to support the recommendations.
The logic that you are using to support your recommendations. This can include the projected sales and profit information, the links to Conscious Capitalism, any other factors which formed your recommendations.
