why is Gladwell doing that, and for what rhetorical effect?

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Rhetorical Analysis Paper of the book, ″David and Goliath″ by Malcolm Gladwell. Write a 7-8 page rhetorical analysis of Malcolm Gladwell’s David and Goliath, which we’ve been reading and talking about all semester. To do that, we’ll talk about the research, rhetoric, and stylistic choices that Gladwell uses to make his case for how the underdog can and often does have the advantage in social situations. In fact, the more specific and focuses that rhetorical device, the better; i.e., you’d have a 30-page paper if you tried to show Gladwell’s use of a rhetorical appeal like pathos. Instead, you’ll want to consider something you noticed along the way: why is Gladwell doing that, and for what rhetorical effect?

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