Sports Tourism

Words: 276
Pages: 2
Subject: Uncategorized

Individual report
You have been commissioned by the Organising Committee for either the 2022 US Open in New York or the 2022 FIFA World Cup in Qatar. Selecting one of these events, you are to write a report outlining the key information required to assist relevant tourism-related companies (such as airlines, hotels and resorts) in the production of their tourism promotion materials. Your report should focus on the following areas and use the headings stated below:
• Demographics: Key demographic, geographical and socio-historical information about the host city/country/region, referencing the work of scholars from related fields.
• Previous events: Sport tourism impact analysis reflecting on previous versions of the same event and other events in the same country.
• Tournament information: Relevant tournament and logistical information, and what visitors can expect in terms of transport, services and facilities.
• Target market evaluation: A Critical evaluation of potential target markets, underpinned by literature on the motivation of sports tourists in this context and any potential challenges for hosts.
• USPs: A persuasive and concise account of why the selected tournament will be different from other sports mega events (and what are its USPs).
• Cultural activities: The range of additional cultural activities and tours

Please do the Fifa World Cup

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