Getting Started: Read the following Case Study. Imagine that you are Henry and write a memo to the managers of NewGen Sport expressing your concerns about the safety of the product and its advertising campaign. It might be helpful to do some brief research on ephedra so you can add some technical support to your arguments.Going Over the TopHenry Wilkins is a nutritionist who works for NewGenSport, a company that makes sports drinks. His company′s best-seller, Over-the-top Sports Drink, is basically a fruit-flavored drink with added carbohydrates and salts. As a nutritionist, Henry knows that sports drinks like Over-the-top do not really do much for people, but they don′t harm them either.Overwhelmingly, the primary benefit of Over-the-top is the water, which people need when they exercise.
