Unpaid order, please place your bids This assignment is based off the group work we just completed which I have attached to this order request. The idea is to create a launch plan based off the ideas we already provided in the group work and for my personal assignment, I`m choosing to go with this idea; CAST IRON COOKING UTENSILS. So the marketing plan will be based off this. It is important that you refer to the group assignment because they are both closely linked. We`ll need to create a budget for this (Small firm, limited resources) Please use MINTEL for better understanding of consumers, you`ll find it very helpful. Use INFOGRAPHICS(with in-text citations and references) All references should be Harvard style and UK based please. Reinforce a brand message and lastly please keep in mind regulations that could impact on marketing campaigns. The outline headings for the report are: Executive Summary Product/service recommendation (select one of the ideas from your ideation); design and features (I will include the power point slide from my group work that will be a basis for this personal assignment.) Business Model Form of ownership Stakeholders Launch Plan – Date and form of announcement – Brand and positioning – Business and marketing objectives (SMART) – Marketing Mix with a time-scaled plan, budget, measures and controls – Investment Pitch
