Patagonia is a company that often is lauded for its balance between quality products, premier customer service, and dedicated corporate social responsibility. For this assignment, you will read “Let My People Go Surfing” by the company’s founder Yvon Chouinard. Then, you will prepare a review of the book, examining the values that Patagonia espouses, how they are incorporated at various levels of the organization, what impact it has had on company performance, and how stakeholders have been impacted.
