§ Complete a five forces analysis of a dominant business segment.
§ Create a model showing the strength of each force based on your research and attach it at the end of the
paper. (1 Chart / Graph)
§ In the paper, discuss which forces have the greatest effect on the attractiveness of the industry/business
segment and explain why. Answer how understanding the strength of each force can be beneficial to your Company.
(2 Pages)
§ Explain the current global strategy for the company including how you would label their international strategy
(Exhibit 10.9 in text). Share the advantages and disadvantages to their global strategy.
(1 Page)
§ Explain the organizational design of the company including structure, culture, and control.
(1 Page)
12 point font Times New Roman & one inch margins. Please use the example attached as a foundation or to see the level of detail needed. Feel free to use as many outside sources needed and ask me if you have any questions needed. Rubric is also attached.