I will email you the required readings and links for this assignment.
Sotirovic, M. (2019, August). Propaganda and Journalism. Propaganda and Journalism. – Alternative Formats Oxford research encyclopedia, Communication. https://oxfordre.com/communication
►Black, Jay. (2020). The Ethics of Propaganda and the Propaganda of Ethics The Ethics of Propaganda and the Propaganda of Ethics – Alternative Formats . . – Alternative Formats In L. Wilkins & Clifford Christians (Eds.), The Handbook of Mass Media Ethics (pp. 163-179). Routledge.
►Sherwood, M., Marjoribanks, T., & Nicholson, M. (2019). Public Relations and Journalism Public Relations and Journalism – Alternative Formats . Oxford Research Encyclopedia of Communication. Retrieved 28 Mar. 2022, from https://oxfordre.com/communication/view/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-866.
►Chapters 3 and 5 from Schenkler, Irv, and Herrling, Tony. (2004). A guide to media relations. A guide to media relations. – Alternative Formats Prentice Hall.
►Semi-optional: Two (aging) things that show the battle between PR and journalism:
Alterman, E. (2015, February 13). How P.R. is killing journalism and why that’s a problem even if you’re not a journalist. How P.R. is killing journalism and why that’s a problem even if you’re not a journalist. – Alternative Formats http://www.takepart.com/feature/2015/02/13/pr-jobs-journalism-jobs/.
Schultz, L. (2015, March 25). Rebuttal to “How PR Is killing journalism”: Why PR Is not the enemy.
For this assignment, you will demonstrate your mastery of writing well; this includes using Associated Press style. Your paper should illustrate your comprehension of the module readings analyzing key points for each. See the Course Schedule for the due date. Follow the instructions below to complete the assignment:
1. Explain the readings in ways to show that you’ve done the readings.
2. Point out specific arguments that are particularly cogent or specious.
o Tell me what struck you about each reading – what you liked or didn’t like – and why.
3. Ask questions that you would like to see discussed for the week.
o Provide at least two writing prompts based on the readings (including page numbers) that could become the online discussion topics.
o It can be based upon compare/contrast of different approaches, or why you think one approach would be best for journalists while another would not be good.
4. Evaluate those arguments.
o Compare disparate arguments, and draw conclusions in favor of the argument that seems the most cogent to you.
o Persuade readers why you’re right and others may be wrong.
o Validate those arguments, as you can, using examples from your own experience or from other information.
